Australia’s Nature Coast has launched the Great Beach Drive – over 200 kilometres of spectacular beach driving, capturing the dramatic coastline, scenery and wildlife along Queensland’s Sunshine and Fraser coasts.
The touring route covers two UNESCO Biosphere Reserves, a World Heritage-listed Marine Park and the largest sand island in the world.
Australia’s Nature Coast, which has been established by the Sunshine and Fraser Coast tourism organisations to jointly market their regions, has put together an itinerary involving six drives covering the region, which can be tailored to meet the specific interests and time span of each individual visitor.
While subject to tidal and weather conditions, the Great Beach Drive is suitable for most experienced off-road drivers and the sections or the entire route can be covered in anything from half a day, a long weekend to a full week, depending on the level of activities undertaken during the drive.
Sunshine Coast Destination Ltd (SCDL) CEO Simon Ambrose said that the drive would inspire both international and domestic travellers.
“The Great Beach Drive will be a showcase for the region’s spectacular beaches, sublime climate, dramatic scenery, our abundant range of water activities, our high quality seafood and our relaxed, laid back lifestyle,” said Ambrose.
“Not only is this a very exciting product to promote Australia’s Nature Coast, it is launched at a time when petrol prices have come down dramatically, making it a very affordable way of discovering the best of Australia’s coastline.”
The new product provides full details of self-drive 4WD options or guided tours across the region, with fact-sheets and links available via the website australiasnaturecoast.com
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